The “new sharing economy” is a place where consumers no longer purchase goods for their singular personal use, nor do they rely on traditional “corporate regulated” industries for needed services. Instead of purchasing a new car, a person merely “borrows” a car when needed. Instead of booking a traditional hotel room, someone would simply pull up an app and find overnight accommodations in someone’s extra bedroom.
The concept behind the “new sharing economy” is to utilize and maximize unused resources in our marketplace. What began as an effort to “share” products or services among individuals more from an altruistic position has been aggregated into some of the fastest growing and most profitable businesses in recent years. Since 2010, more than 100 companies have sprouted up to offer individuals a stream of income for the use of dozens of types of personal assets.